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According to a report from Statista, in 2022, the total internet users will be approximately 63% of the global population. The e-commerce market is multiplying, and after a few years, it will take over the market. Many new eCommerce businesses have emerged recently, proving how lucrative the market is and the ample opportunities one can get.
One such platform where you can quickly start your business is Magento. It acts as a CMS platform, allowing you to manage your entire website and tailor it according to your business. An open-source platform will enable you to change the themes, font, style, and several other features accordingly, ensuring you can connect with your audience.
Magento web development allows you to conduct your business quickly, increasing your sales and revenues in the least possible time. While it has become quite popular, few are aware of its benefits. So, in this following article, we shall shed light on the benefits of using Magneto for growing your business.
Open-source platform with an extensive community
The prime reason for investing in Magento web development is its incredible community, where you can find other people conducting businesses in different domains. You can easily reach out to them to seek the best solution for your issue.
Similarly, you can sign up for the forums and include yourself in the latest communications or discussions concerning the eCommerce market. Besides this, Magento also provides an excellent opportunity to share your ideas and opinions with others and get to know what they are thinking.
Allows third-party integration
You won’t be able to conduct your eCommerce business if you solely use the Magento platform. This is why it comes with multiple third-party integration features, allowing you to integrate other applications with your eCommerce platform for processing a smooth business workflow.
With Magento development company, you can extend the integrations using plugins according to your business needs. For example, you can integrate warehouse management and invoice generation software with your eCommerce business platform to maintain all the stock reports and accounts.
Offers excellent security
43% of cyber-attacks are directed toward small-scale businesses. So, Magento offers outstanding security to eCommerce businesses, ensuring the websites are not easy to hack and the user data stored on your business website remains safe. As you will be dealing with payment gateways and sensitive user information like name, date of birth, address, and so on, you need optimal security levels to ensure the stored data does not fall into a malicious hand. Collaborating with a Magento web development firm, you can quickly establish the security layers and prevent the data from being stolen.
Comes with an advanced reporting feature
Without understanding the analytics, you won’t be able to know if your business is progressing or not. The advanced reporting feature of Magento will help you draw the analytics and use the information for your benefit. In addition, the reports will also help you to understand what are the loopholes and how you can solve them at the earliest. Ignoring the loopholes will directly impact your customer base, and the revenues will plummet down to earth in a couple of days.
Integrated search filters for products
Once you partner up with Magento web development company, it will become easier for you to incorporate advanced-level search filters into your eCommerce website. The more filters you integrate, the better it will be for users to identify the products they want. It further improves user experience and customer satisfaction, giving you the leverage for increasing customer retention and sales.
Conclusion
As you are now aware of the benefits of using Magento as your eCommerce business platform, your responsibility will be to orchestrate a perfect workflow for launching the best website. If you are stuck, you can easily hire magento developer and start working on your business plan.