The webinar is a type of seminar where a host interacts with the audience but in an online setting. Continue to specify the webinar refers to a real-time presentation with virtual components combined like audio and video. Webinars are used for various purposes like marketing, creating brand awareness, virtual classrooms, product demos, meetings and a lot of others. Let’s understand more about webinars with this blog;
What is A webinar
Are you still looking for the definition then again it’s the same as a type of seminar over the internet hosted by an individual or brand using a webinar platform. Now it’s time to study it deeply, with the context of businesses it is a great tool and considers the best on its own. Why? The answer is businesses can use it in multiple ways and both internally and externally. Like internal meetings, conferences, training, workshops and client meetings, and product demos across multiple locations in real-time respectively.
However, webinars are best known for their cost-effective and easy-to-use functionality that helps you to connect with everyone in a single set-up irrespective of time zones and geographic location. We all have witnessed at one time in our corporate or in our academic life setting up a webinar and seeing how effectively you can deliver your thoughts and ideas. So, the question is how does it work? Let’s unleash it. Wait, Wait. First know the types of webinar formats before going further, as it will be beneficial.
Types of Webinars
A webinar can be hosted in multiple ways as it can be for just a normal interaction or product demo or just a meeting, as said above. But there type of formats which need to be chosen so that you hit the right format for the right audience.
- Multi-presenter Webinar
- Interview Webinar
- Panel Discussion
- The Customer Onboarding/Training Webinar
- Tutorial Webinar
- Corporate Communication Webinars
- ELearning Webinar
- Thought Leadership Webinar
- Lead Nurturing Webinar
How does a webinar work
There are mainly three important points in the process to join the session. Anyone who is hosting the webinar can manage these details with webinar hosting services.
Webinar Invitation
Any host first sends a webinar invitation as we all know. So what is in this webinar invitation? Simply it is just an URL link. But there are many brands and companies which use a proper template to make it look good, with all the proper date, timings and other necessary information. Not just that but with the help of a live webinar service provider you will be able to send automated generated emails, for reminders, confirmation and follow-ups.
In general, emails are considered a channel to promote webinars while there are others which can also be sued for the same like social media.
Registering For The Webinar
After accepting the invitation in their inbox or clicking on a link elsewhere, a person is directed to a landing page specifically for the webinar where they can enter important information like their email address and phone number, as well as financial details like a credit card number or PayPal account if the webinar is monetized. This participant data is gathered and is frequently used to track and score leads. The landing page for the webinar is crucial overall. It needs to explain the value of the webinar, its duration, and some background information about the webinar presenter in an engaging title and succinct prose (s).
Joining The Webinar
When a webinar is ready to start, participants click or touch on a link to observe the events inside a well-set-up interface of live webinar service.
Attendees can easily join and participate in webinars from any smart device with an internet connection thanks to contemporary solutions. Any device should provide a seamless webinar experience. The presentation’s audio and any live-streaming video should be audible and visible to all attendees. They should also be able to access any shared materials like documents or slide decks and use tools like polling, live chat, and Q&As.
However, only 40% to 50% of those who were invited to the webinar really showed up, so how these three processes are handled is critical. In other words, whether someone joins and benefits from a webinar depends on the layout of an email invitation or the user interface of the professional webinar service providers. Well, there are many other points of things which can be customized by webinar service providers.
What is a webinar platform
A webinar platform is a kind of service provider that makes a platform for you to host your webinar. Dreamcast is a services provider that offers you a customized webinar platform for you to reach and engage a global audience without any interruption. Additionally, you can be able to accommodate any size of the audience (where most of the webinar platforms have limited people entry).
Hope you like this blog and get your answer about what is a webinar and how it works. Thank you very much for reading.